Golf Balls and Accessories at Discount Golf Outlet
Maxfli as a Distance Golf
Ball Brand - TaylorMade was pretty smart
when the company bought Maxfli,
positioning themselves firmly in the top
of the golf ball market.
* click the Austad's and other
links above for Maxfli Discount Golf
Balls and Accessories *
an established brand with a good name.
With its new Maxfli brand, TaylorMade
set out to take on many golf
equipment aficionados with the Maxfli
BlackMax, a worthy challenger to the Pro
TaylorMade now is repositioning the
Maxfli brand as the distance seekers'
golf ball. To go after, as TaylorMade
calls them, the "long ball rebels."
"Long ball rebels" are golfers who
revere John Daly, and love hitting the
long ball over all other facets of the
So it makes sense that TaylorMade has
signed up Daly to help promote the new
direction for Maxfli.
What TaylorMade is doing with Maxfli
sounds like what Titleist did with Cobra
and Bridgestone did with Precept.
Look for TaylorMade to keep premium golf
balls under the TMaG brand in the
future, and value, distance-oriented
balls under the Maxfli brand.
Maxfli will continue offering its
best-known ball, the Noodle, but also
offers two new balls under the new
market position TaylorMade has chosen
Maxfli Fire: Described as a
"premium performance ball," the Fire is
a three-piece ball designed to maximize
distance while retaining enough softness
around greens. Its "blazing ball speed"
comes from the "HPF 1000 Speedmantle,"
which works with the ball's high-energy
core to promote ball speed and therefore
Maxfli PowerMax: Offered in two
versions, the PowerMAX Distance and
PowerMAX Soft Distance, TaylorMade
describes the target audience for the
PowerMax as "players who revere John
(Daly) and his power and who aspire to
grip it and rip it like he does. These
are the guys who swing out of their
shoes on every tee and who live for
getting home in two on par fives. Look
for them on the driving range, not the
practice green, because if they can’t go
long, they’d rather not go at all." Well
alrightie ... The PowerMax Soft Distance
is, of course, a little softer in feel,
and provides a little more spin around
greens. The PowerMax Distance is
designed to spin less and climb quicker.
Maxfli Golf Balls